Conduct Channel Research

Time Required: 1-3 months
Location: Quito or abroad
Requirements: Marketing experience; some Spanish

  • Conduct detailed research on market potential and best retail outlets in the United States
        Review, update and expand contact database of potential retailers
        Refer to Distribution Channel Strategy in Handicraft Marketing Plan for possible new channels
  • Explore potential of working with other organizations.
        Contact Camari and Little Ecuadorian Market Place.
        Contact fair trade distributors or organizations to get details of their purchasing process. Investigate potential of working together.
        Apply to Peace Craft, Serrve International, MCC/Ten Thousand Villages, Distributors and Aid to Artisans scholarships for training course

Kallari Coffee Shop, E4-266 Wilson & Juan Leon Mera, Sector La Mariscal, Quito, Ecuador
Tele: (011-593-2) 223 - 6009

Kallari Office, Manuel Rosales, Tena, Ecuador
Telefax: +593 6 287 - 0009

© copyright 2005, Kallari Association